The creation of new website for office furnitures
A new website was created by the Engineering Plastics business of BASF for the office furniture industry in North America.
PlasticPortal.com is a website that would help office furniture customers to determine the right decisions that they will make for whatever needs they have. This site illustrates various office equipments that assist customers in bringing out practicality and aesthetics.
By clicking the mouse to other programs, sound suggestions and options are highlighted. Viewers like designers can easily connect to other areas of expertise, such as material comparisons, cost calculators, cycle time calculators and on-line answers to accelerate the design process.
You can find BASF resin products at work throughout the office workspace. photo: BASF
“Exposing our customers to the depth and breadth of the BASF portfolio, enables them to have a one-stop shop for their engineered materials,” explains Joe White, Market Leader for the Workspace Sector. “What is important to these customers is the use of engineered materials to provide flexibility, weight reduction, acoustic improvements, sustainability and aesthetics. Our product lines provide these features in office applications which include chairs, desks, wall panels and some desk items such as tape dispensers, file storage, computer housing and lighting fixtures,” continues White.
“The benefits provided to customers derive from our ability to combine other BASF materials not normally found on our PlasticsPortal but that enhance these products,” stated Joe Keine, Director of Sales for Engineering Plastics. “Our comprehensive product portfolio and knowledge of this segment makes BASF an important material supplier to this industry.”
Design Tools For Plastics in the Workspace - Materials satisfy design, ergonomics, performance and ecological requirements.
Our main goal in creating this concept is to turn your furniture from ideas to production, quickly, easily and economically.
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